万达武汉电影园概念开发
Do Ideation and Concepting Better The Wuhan Movie Theme Park was both the world’s first vertical theme park and world’s first indoor movie theme park. The project served as a world class anchor for Dalian Wanda Group’s mixed-used development in Wuhan. Project Type Brand and IP development, entrance into experiential entertainment, 360 degree strategy, attraction…
嘉年华游轮公司
Do Cruising Better We worked with the iconic global cruise brand to expand their experiential entertainment offering with the development of new experiences for their upcoming projects. Tapping into their extensive history, strong consumer relationship, and powerful brand, we worked with the new builds division, leading global manufacturers, technologists, and developers to bring new ideas…
里斯的杯赛
Do Attraction Transformation Better Hersheypark sought a next-level ride experience that would expand its attraction portfolio, elevate the destination’s competitive profile, and drive attendance. Our challenge was to utilize the infrastructure of an existing attraction and ride system while transforming the assets into new and exciting marketable guest experience. Through the development of an original…
大童世界
Do Theme Park Development Better In the role of executive consultant, our team participated in the development of more than 600 destination conceptual narratives and master plans for more than 40 attractions and events in each of the planned 15 Fairyland theme parks across various locations in mainland China for Evergrande Group. Working with nearly…
兰博基尼
Do IP Expansion Better Pursuing a passion for the Lamborghini design and performance aesthetic we approached the representation and marketing team of Lamborghini with a financial partnership plan to broaden the luxury and performance automotive legend’s IP portfolio expansion into a 360 degree entertainment strategy as a marquee immersive experience property. Taking inspiration from the…
恒大海花岛
Do Destination Development Better Opening in 2022, Evergrande Group’s Ocean Flower Island in Hainan China, is a mixed-use project including 7 man-made islands, 8 museums, 3 theme parks, 5 parks, 24 hotels, resorts, and spas, 18 retail areas, a night spectacular, and 25,000 residential units. PROJECT Type Mixed-Use Destination including 7 man-made islands, 8 museums,…
超级游艇
Do Luxury Better Raven Sun Creative partnered with the Rialto Group, a luxury yacht technology provider, to create an experiential entertainment concept and program for use in the luxury yacht market. The concept is composed of a suite of entertainment experiences, immersive interactive environments, and advanced personalizable technologies. Project Type Experiential Entertainment Concept / Entrepreneurial…
梦外滩
Do Attractions Better Our team created 5 major theme park attractions for a 1 to 1 full-scale recreation of Shanghai’s early 20th century waterfront, informed by Chinese film, television, theater, and actual historical events. The project reflects the rich traditions of folklore and storytelling of the distant past mixed with the vibrant and turbulent world…
拉佛特拉克
Do Laughter Better With a desire to extend the seasonality of the park, we collaborated with the Hersheypark team on creating the park’s first indoor roller coaster. Our solution? Laff Trakk—an indoor, spinning “glow-coaster”, the first of its kind in the U.S., combining a high speed thrill ride with an immersive dark ride environment, taking…
拉佛特拉克假日覆盖
Do Holidays Better Laff Trakk’s winter holiday overlay transforms the funhouse world of the indoor rollercoaster into a whimsical winter wonderland. The introduction of new scenic pieces embody the festive mood of season– as seen through Laff Trakk’s distinctly wacky sensibility. Project Type Holiday seasonal overlay for indoor spinning coaster dark ride. Location Hersheypark, Hershey,…